Doritos’ latest marketing effort involves branding two flavors of chips under the heading “Late Night,” with packaging that recalls neon signs in 24-hour diners. We tried both varieties during normal business hours. Here’s a sampling of reactions from around the Weekly offices.
Last Call Jalapeño Popper:
“That flavor should not be on a chip.”
“It’s got the same sort of kick that a jalapeño popper does.”
“It’s the aftertaste. At first it’s not so bad, but then, yuck.”
“I need to wash it down with a Skittle.”
“How can you hate any Dorito?”
Tacos At Midnight:
“They taste remarkably like tacos.”
“I taste meat!”
“A meat-flavored chip is a very good idea.”
“It feels like you could just eat a pile of these and then not eat anything else.”
“It tastes like camp. Remember Taco Day?”
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