Industry Weekly

[Outfitted]

Lush’s luxurious line is on full display at its expanded Fashion Show store

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The new Lush is more than three times the size of its old location.
Photo: Christopher DeVargas

Rarely is anything as satisfying as a bath with one of Lush’s invigorating, rainbow-colored bath bombs. One soak with these game-changing, fizzy balls of essential oils and you’ll never be the same.

It’s no wonder Lush has become synonymous with these fragrant, exploding bath bombs, or its smorgasbord of luxurious, handmade treats for the entire face and body. From shower “jellies” and bars of shampoo to moldable, clay-like soap, Lush truly makes treating yourself fun again.

The only thing more exciting than turning your bathtub into a glittering galaxy of musk, vanilla, lavender or rose, is walking into a Lush store and experiencing everything there is to offer. The UK-based shop is unlike any other cosmetic store on the market. Like a health food store for all your skin concerns, Lush’s fresh products are displayed on ice, without packaging, or in containers made from recycled materials. You can even see right on the container who made your “Let the Good Times Roll” face and body cleanser, or your “African Paradise” body conditioner.

Lush’s newly expanded concept shop inside the Fashion Show makes an already great experience even better. Stretching to 1,360 square feet—three times the size of its old location—Lush will ramp up its focus on skin care with a new consultation station to help customers make more informed decisions. The shop also takes inspiration from Lush’s vintage-styled London stores and will feature salvaged and reclaimed furniture to resemble a charming neighborhood market, all while reducing the company’s carbon footprint.

You didn’t need another excuse to visit Lush—now you’ve got a few.

Lush at Fashion Show Mall, 702-754-3811, lushusa.com.

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